Estimated monthly profit
—Advance commission less lead spendEvergreen Financial
EVERGREEN FINANCIAL / PLANNING
Profit calculator
Your numbers. A clearer picture of your production.
Monthly annual premium
—Submitted AP before issue ratePolicies closed / month
—Projected from your conversion rateYour numbers
Enter valid numbers in every field. Cost per lead must be positive. Conversion, issue rate, and persistency must be between 0% and 100%; compensation percentages may exceed 100%.
Monthly breakdown
Based on your inputsIssued premiumMonthly AP × issue rate—
Premium after persistencyIssued premium × net persistency—
Effective commission rateComp level × average comp—
Total commission—
Advance commission75% of total commission—
Less monthly lead spend4 × weekly lead spend—
Estimated monthly profit—
Leads / week
—Leads / month
—Acquisition cost / policy
—Calculation assumptions
This calculator starts with the first worksheet’s defaults: $37 per lead, 115% comp level, and 80% average comp. These are editable. Effective commission is comp level × average comp. It uses 4.3 weeks of production per month, 4 weeks of lead spend, and a 75% advance. Acquisition cost is cost per lead divided by conversion rate. Fractional policies are retained in the math; displayed counts are rounded to one decimal.
Estimated monthly profit is advance commission minus lead spend. Like the worksheet, it excludes taxes, fixed expenses, renewals, and later commission payments. These are planning estimates, not guaranteed earnings.